Marketing Strategy & Concept Manager

Mô tả công việc

Địa điểm làm việc: Quận Cầu Giấy, Hà Nội

Mô tả công việc

CREATE THE CONCEPT. SHAPE THE EXPERIENCE. DRIVE THE BUSINESS.

MHG is not looking for a Marketing Manager who simply excels at executing campaigns. We are seeking a strategic thinker and creative visionary who can develop distinctive concepts and turn bold ideas into measurable business value across MHG’s hotel and resort portfolio.

YOUR MISSION

Marketing Strategy: Analyze markets, customer insights, and competitors to develop effective marketing strategies, brand positioning, and growth directions for each property.

Concept Creation: Create distinctive concepts across Hospitality, Wellness, F&B, Lifestyle, and Guest Experience that inspire guests to visit, engage, and return.

Business-Driven Marketing: Translate creative ideas into actionable plans aligned with revenue growth, occupancy, guest satisfaction, and business performance.

Creative Innovation: Identify emerging trends, explore new opportunities, and challenge conventional marketing approaches with fresh, impactful ideas.

Strategy to Execution: Collaborate with Sales, Revenue, Operations, and cross-functional teams to execute strategies, measure results, and continuously optimize performance.

Yêu cầu

WHO WE ARE LOOKING FOR

Minimum 5 years of marketing experience, preferably in Hospitality, Resorts, Luxury, F&B, Lifestyle, or experience-driven industries.

Strong strategic thinking, market awareness, and a deep understanding of customer behavior and motivations.

Proven ability to develop concepts, position products, formulate strategies, and lead execution.

Creative yet commercially minded, with the ability to turn ideas into measurable business results.

Proactive, open-minded, adaptable, and willing to challenge conventional thinking with a holistic business perspective.

Proven success in developing brands, products, experiences, or marketing campaigns that deliver tangible business impact is highly preferred.

Quyền lợi

WHAT MHG OFFERS

Expected monthly salary: VND 45–50 million, negotiable based on qualifications and experience.

The opportunity to shape marketing strategies and develop distinctive hotel and resort concepts.

A dynamic environment that values creativity, innovation, ownership, and results.

Career growth opportunities within MHG’s expanding Hospitality, Wellness, F&B, and Lifestyle ecosystem in Vietnam and international markets.

At MHG, we offer more than campaigns to execute. We offer the opportunity to create ideas that inspire guests to discover, experience, and return.